Lauv's New Song 'Sad Forever' Will Help Various Mental Health Organizations

Lauv wants to drop the stigma surrounding mental health, and encourage fans to get the help they need in with his new song, "Sad Forever."

The tune is the latest off his upcoming album, ~how i'm feeling~, and the accompanying video was shot live in concert in Manila, Philippines, during the crooner's headlining show there.  "I wrote sad forever at a time when I was extremely low. I was dealing with depression and OCD but hadn’t really recognized or gotten the help I needed," the subtitles of the video explain as Lauv sings about his journey to happiness. "While I was hesitant at first, asking for help was an important first step. Mental illness is something that is often times not apparent to the outside world. It’s an ongoing journey with ups and downs and finding stability is a process that I’m still heavily working on. This song was written in a dark place but by donating all proceeds to mental health organizations I can only hope it helps others take their first step to ask for help too.”   

Lauv will be donating all proceeds from the track to various mental health organizations globally that work to de-stigmatize mental health issues, including Bring Change 2 Mind in North America, UK's Time to Change and Australia/New Zealand's beyondblue, among others.

Back in April, the singer detailed his struggles with mental health on Instagram and how it affected his album-making process. "i recognized and still recognize now that my mental health is an ongoing process & at any moment now or in the future, those feelings could get stolen away again and i could find myself back in the dark place," he explained. "and thats okay. because i now what it feels lik to be out of it, and i know its more than possible to get out."

Read his whole message below.


~how i’m feeling~

A post shared by Lauv (@lauvsongs) on