Bon Iver Is Selling '22, A Million' Flannel Shirts

Andrew Lipovsky/NBC/NBCU Photo Bank via Getty Images
Justin Vernon of musical guest Bon Iver performs on Sept. 14, 2016 on The Tonight Show Starring Jimmy Fallon. 

Bon Iver has launched the ultimate companion piece to its new album: a flannel shirt.

Justin Vernon’s Athens, GA indie-rock act is selling the bright-red long-sleeve shirt, which takes its inspiration (and cryptic imagery) from the acclaimed new album 22, A Million.

Produced by Ambient Inks, the shirt comes in various sizes and is described as “highest quality canvas flannel fabric”. The "22, A Million Flannel" cost $75 and is available here at the Bon Iver Website. 

The 22, A Million album opened at No. 2 on the Billboard 200 following its release Sept. 30 through Jagjaguwar Records. Bon Iver’s self-titled debut album also peaked at No. 2 following its release in 2011.