Watch Taylor Swift Jam Out To Jimmy Eat World In New Apple Ad

taylor-swift-jimmy-eat-world-the-middle-apple-music-ad-2016
Courtesy Photo

Taylor Swift sings and dances to Jimmy Eat World's "The Middle" in a new Apple Music ad.

Now we know what Taylor Swift listens to when she gets ready to go out. "Oh my god I love this song, I used to listen to this in middle school!" Swift says in a new Apple Music ad that dropped early Monday morning (Apr. 18) in which she dials up the 2001 golden oldie "The Middle" by Jimmy Eat World.

After putting on some of her signature red lipstick, Swift then proceeds to earnestly and somewhat goofily dance around and lip synch to the classic alternative jam for nearly a minute. Singing into her lipstick, Taylor bounces around a bathroom, flips her hair and plays some mean air guitar like nobody (but really everybody) is watching.

 

 

Drake's iTunes Sales Shot Up 431 Percent After Taylor Swift's Memorable Apple Music Ad

The ad debuted two weeks after Swift's epic treadmill fail spot in which she wiped out while running to Drake's "Jumpman." To date, that ad has been viewed more than 15 million times on YouTube.

Will Taylor's ad spark a similar chart renaissance for Arizona rockers? It remains to be seen, but it's no surprise she's jamming out to "The Middle" in the ad. Taylor performed the song during an Arizona stop on her 2011 Speak Now tour with Jimmy singer Jim Adkins and the band returned the favor in 2013 with a cover of "We Are Never Ever Getting Back Together."

 

THE BILLBOARD BIZ
SUBSCRIBER EXPERIENCE

The Biz premium subscriber content has moved to Billboard.com/business.


To simplify subscriber access, we have temporarily disabled the password requirement.