When 19-year-old rising regional Mexican star Kevin Ortiz made enough money to buy the car of his dreams, he didn't waffle on picking a model: "A Corvette LS2," he says. "It's a car that pulses on the road. I always wanted it."
Ortiz is one of a growing number of young Mexican acts forgoing European luxury brands for American muscle-car classics. Ford Mustangs and Camaros, often vintage, are regularly popping up in visuals from Luis Coronel and Remmy Valenzuela, who've topped Billboard's Top Latin Albums chart, as well as Jorge Valenzuela and Ariel Camacho. And the trend has expanded beyond Mexican music. New York bachatero Prince Royce put a Mustang in the video for his hit "Darte un Beso," while Puerto Rican rapper Wisin and Royce's "Tu Libertad" features several American muscle cars.