AmEx AIR: Rixton, Mary Lambert and Betty Who Discuss Songwriting Inspirations

Every great song starts with a single inspiration. Whether it’s a whimsical piano tune about embracing faults or an electro-pop hip-shaker about rejecting a lousy lover, the creative process for most begins with an artist wanting to share a personal perspective and give insight into universal themes.

Betty Who, Mary Lambert and Rixton – the three artists involved in American Express Unstaged’s Artist in Residency program – approach their crafts differently, but the stimuli that rest at the core of their creative processes is strikingly similar. Watch below as the artists tell the story of the inspiration behind their signature songs:

Learn more about AmEx Unstaged’s Artists in Residence program