Alicia Keys Is The New Face Of Givenchy Fragrance
Alicia Keys has been tapped as the new face of Givenchy Fragrance, the French label announced Wednesday.
The Grammy winner shared her excitement on Twitter, writing: "So proud to be part of the @ParfumsGivenchy family! Much love & Divine engery! Love forever, Alicia."
The deal marks Keys' first-ever beauty contract, with her campaign for the not-yet-revealed perfume set to break in September.
"Givenchy has long been one of the world’s most iconic luxury fashion houses, and a personal favorite of mine," Keys told WWD.
The "Girl on Fire" singer follows Justin Timberlake, Amanda Seyfried and Uma Thurman, all of whom have previously fronted Givenchy Fragrance ads.