Diggy Simmons: Artists To Watch 2011

Diggy Simmons

Genre: Rap

Diggy Simmons, the youngest son of Run-D.M.C.'s Joseph "Run" Simmons, recently released his latest mixtape, the DJ Premier-hosted "Past Presents Future." Now, the fashion-forward rapping teenager is prepping his as-yet-untitled Atlantic Records debut. "I'm bringing back substance," Simmons says about what he hopes to accomplish. "The fact that I'm doing that, as well as the fact that I'm young and have an original style, I guess that's what's attracting people to me. I'm thankful for those embracing me." Diggy, who's currently featured on Jive Records artist Jacob Latimore's single, "Like 'Em All," also says 2011 will find him on a "big tour with a lot of different people on it," although details are scant at press time. Additionally, he plans to launch a sneaker line, Chivalrous Culture, this year.

Best Bets 2011 Main next: "Big Sean" Anderson


The Biz premium subscriber content has moved to Billboard.com/business.

To simplify subscriber access, we have temporarily disabled the password requirement.