Madonna, Rihanna Team Up for Coconut Water Campaign

Madonna, Rihanna Team Up for Coconut Water Campaign

Madonna, Rihanna Team Up for Coconut Water Campaign

Madonna and Rihanna are the latest superstar divas to team up for a new project -- but instead of working together on a new single or remix, the pair has joined forces to sell coconut water.

The Vita Coco brand of coconut water, of which Madonna is an investor, will feature the Barbados-born Rihanna in its national advertising campaign launching this summer.

Rihanna's 'California King Bed' Video Premieres

"Rihanna is a natural fit for the Vita Coco brand and I'm so happy to have her on the team," says Madonna in a statement. Rihanna adds, "I love Vita Coco! It's real coconut water from hand-picked coconuts. It's delicious and so good for you!"

Rihanna recently paired with another pop star, Britney Spears, for the remix to her hit single "S&M," while the music video to "California King Bed" premiered on Monday (May 9). Meanwhile, Madonna is completing work on the feature-length film "W.E.," which she directed, due out later this year.

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