The star hits the top of the Social 50 chart for her second time ever after reaching out to a fan with leukemia.
Taylor Swift ascends 5-1 on the Social 50 to helm the chart (her second time at No. 1) concurrent with buzz generated by the Academy of Country Music Awards (April 7). Despite not taking home any trophies, including the fan-voted Entertainer of the Year Award, she won the hearts of fans for fulfilling a promise she made to a fan battling leukemia by taking him as her date to the show.
The Social 50 chart ranks the most popular artists on YouTube, Vevo, Facebook, Twitter, SoundCloud, Wikipedia, Myspace and Instagram. The chart's methodology blends weekly additions of friends/fans/followers along with artist pageviews, song plays and reactions.
Two years ago, Kevin McGuire's sister started a Facebook campaign to get Swift to be his prom date, and in turn, Swift responded by asking him to the ACMs. He was too ill to attend at the time, but this year she upheld her promise and McGuire and his family accompanied him to the show.