New Ticketing System Set For Arctic Monkeys Tour
The Arctic Monkeys, who have emerged as one of the hottest properties in the British music industry over the past decade, are testing an enterprising ticketing initiative for their hugely anticipatedThe Arctic Monkeys, who have emerged as one of the hottest properties in the British music industry over the past decade, are testing an enterprising ticketing initiative for their hugely anticipated U.K. tour.
Tickets for their upcoming U.K. dates will be distributed on a lottery basis to those fans who have already registered their interest online. Through the project, which is hosted at the alternative rockers' official Web site, gig-goers can register for only one date and one venue for the band's mid-size venue national tour.
Successful applicants will be randomly selected by a computer, and served tomorrow (March 16) with a personal PIN code with which to purchase a ticket.
The system, according to a statement posted on the Arctic Monkey's site, allows "everyone to have the best and equal chance" to get tickets for the tour, which begins April 9 at the Guildhall in Southampton, and concludes April 22 at the Leadmill in the band's hometown, Sheffield.
A spokesperson for the Domino-signed band explains that the unusual steps were taken predominantly to cater for the band's core fanbase. Online ticket registration opened yesterday and closes at midnight tonight.
In recent weeks, the Arctic Monkeys have confirmed their popularity on their home turf, having walked away the big winners from the first two big awards ceremonies in Britain, the Brit Awards and the NME Awards.
The band will embark on a U.S. tour beginning April 27 at the Coachella Valley Music & Arts Festival, in support of its upcoming sophomore set, "Favourite Worst Nightmare."