Beyond PSY & Snoop: 5 More K-Pop/Hip-Hop Collaborations ft. Kanye West, Missy Elliot & More
"Hangover" is the latest pairing after years of successful collabs between the two scenes.
With nearly 40 million YouTube views in less than 72 hours, it's pretty safe to say that PSY and Snoop Dogg's collective "Hangover" is a success.
But it's not the first time the K-pop and rap scenes have collaborated. MCs like Kanye West and Lil' Kim have been linking up with Korean superstars like Girls' Generation and G-Dragon years ahead of "Hangover." It's not even Snoop's first.
Check out five key K-pop/hip-hop collabs from years past below. It's probably a safe bet to expect even more crossover moments soon as K-pop continues to make inroads in America.
G-Dragon & Missy Elliott, "Niliria" (2013)
This banger of a track not only brought together two top MCs of the East and West, but it also mixed sounds from both their respective music worlds. Premiered at K-CON in Los Angeles, "Niliria" sampled vocals from the traditional Korean folk song "Niliria" while while mixing hip-hop and electronic production with double reed and siren sounds. The track made Billboard's Top 20 K-Pop Songs of 2013.
Girls' Generation & Snoop Dogg, "The Boys (Remix)" (2011)
Fun fact: Snoop wasn't a K-pop virgin ahead of meeting PSY. Before entering the insane "Hangover" video world, the L.A. rapper had already hooked up with a few of Korea's finest acts. For their international English single "The Boys," Girls' Generation enlisted the MC on a remix by electronica-maestros Clinton Sparks and Disco Fries. Listen below.
Plus, fellow girl group 2NE1 performed his No. 1 hit "Drop It Like It's Hot" with Snoop when he visited Korea last year.
JYJ & Kanye West, "Ayyy Girl" (2010)
After K-pop superstar quintet TVXQ! saw three members Jaejoong, Yoochun and Junsu file a lawsuit against their label and leave the group, the trio created JYJ and looked beyond Asia. They enlisted Yeezus himself for a hard-hitting, synthy English track.
The boys performed the track (sans 'Ye) when they visited Billboard's studios in 2010.
Far East Movement, Tiger JK & Yoon Mi Rae, "Live My Life (Remix)" (2012)
Because you can always afford to have another MC on the track, Far East Movement snagged Korean hip-hop veterans Tiger JK and Yoon Mi Rae for a remix of their Justin Bieber hit "Live My Life." The MFBTY rappers spit two quick, but slick verses that probably made thousands of Beliebers rewind and replay what they just heard.
Se7en & Lil' Kim, "Girls" (2009)
One of the earliest K-pop/hip-hop crossovers came via a K-pop veteran and the Queen Bee linking up years before "Gangnam Style" was ever uttered from PSY. Rodney "Darkchild" Jerkins produced the synth-heavy, rap-pop track intended for Se7en's English album.