Drake and Nas co-star in a new commercial for Sprite that debuted during the NBA Finals on Sunday (June 14), marking Drake's first TV ad for the brand in five years.
Set to Drake's "0 To 100," the 30-second spot consists of footage from Drake and Nas' concert for the citrus soda during NBA All-Star Weekend in February at New York's Irving Plaza, and is designed to promote Sprite "Obey Your Verse" -- a newly released line of limited-edition cans featuring 16 classic hip-hop lyrics, including five bars apiece from Drake and Nas. The spot, created with ad agency Wieden + Kennedy, synchs up with one of Drake's cans, which features the "0 To 100" line "Know yourself / know your worth."