What's Kanye West Counting Down To?

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Kanye West performs on the Marilyn Stage during Day 2 of the 2014 Budweiser Made in America Festival at Los Angeles Grand Park on August 31, 2014 in Los Angeles, CA. 

Thursday evening Kanye West posted a link to his Twitter, simply stating "yeezy.supply  00:00:06:19:52:31:01," bringing you to a website with a countdown timer. But to what, it's not clear. 

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Though West could be counting to a number of things, such as that new album he's been teasing, the "supply" part suggests this might be retail-focused. 

With his new Adidas shoes expected for release sometime next week, good money might be on the sneakers.