Iggy took to Twitter to lambast the brand for not consulting her before posting photos to Tumblr.
"@SteveMadden kinda ruined the creative direction when u added those gross extra pictures to a random tumblr page I had no part in creating," said Azalea in a series of tweets that have since been removed, according to Rap Up.
Iggy Azalea Owns Winterfest Ahead of 2015 Arena Tour
She continued, "I worked really hard on the creative direction of both the shoes and the shoot I WAS involved with and in. I really feel it's been tainted with these God awful images that Steve madden took appon [sic] themselves to create and share without my knowledge. Gross gross gross."
"Ivd [sic] been bamboozled with a tumblr page where everyone wears socks and takes unintentional crotch shots on pool toys. I'm in shock."
Azalea's tweets and Madden's Tumblr have both since been removed. Below are some of the deleted photos -- she didn't mind the first one, but took issue with the second. See more here.