"First 'Women need to Stick together' now b---hes better Bow. Smh. But it's all G! Chicks stay shooting the s--t. But when I speak my mind its a prob," complained Cole, upsetting the loyal, Twitter-dwelling Bey Hive.
In response to Cole, one pro-Beyonce fan replied: "it's a fun s--t talkin song .. Don't try and make it more just so u can have some bulls--t to say."
"When Beyoncé sings she's Sasha Fierce though, so get ya life," a Cole critic sniped.
Meanwhile, some Queen B lovers -- in agreement with Cole -- are bristling at what they perceive to be an anti-feminist message out of sync with Beyoncé's personal brand of empowerment. Recall: the girl-power song "Run the World"; her electrifying Super Bowl halftime performance alongside Kelly Rowland, Michelle Williams and an army of female dancers.
"the irony of beyonce screaming 'bow down b*tches' after all those girl power anthems isn't lost on me," said a tweet from @bomani_jones.
The Hit Boy-produced "Bow Down" is Beyonce's first new material since her 2011 album "4," released before the birth of her daughter Blue Ivy. Coinciding with her fifth studio album, she launches her "Mrs. Carter World Tour" on June 28 in Los Angeles.