Iron Maiden is setting aside the parchment and heading to the NFT space. Funko and The Worldwide Asset eXchange (WAX) have partnered to release a collection of Digital Pop! NFTs of Iron Maiden's mascot, Eddie, Billboard can exclusively report.
According to Funko, Iron Maiden, who recently released 17th studio album Senjutsu, is the first musical artist who is receiving the company's Digital Pop! treatment. The heavy metal band's mascot -- who has appeared on Iron Maiden's album covers, on merchandise, in concerts, and more -- will be animated in the NFT collection, and will include 44 different versions of Eddie as Digital Pops.
"We are huge Iron Maiden fans here at Funko and couldn't be more excited to have our inaugural music Digital Pop! NFT be music icon Eddie," says Funko ceo Brian Mariotti. "Iron Maiden and Funko fans alike appreciate creative genius in music and pop culture. Now, they can celebrate both in digital form."