Run River North Debuts Introspective 'Rearview' Video: Exclusive

Run River North, "Rearview"
Courtesy Photo

Run River North, "Rearview"

Run River North has unveiled the video for their latest single “Rearview,” premiering exclusively on Billboard Thursday (Feb. 28).

The sparse, reflective clip finds the Asian-American indie folk-rockers gazing longingly in front of a stark white backdrop, interspersed with shadows and bursts of bright color.

Over dreamy production, lead vocalist Alex Hwang and keyboardist Sally Kang trade verses as they ruminate over fighting to win back a lost love. “I wanted to hold you like I won’t let go/You can’t tie a rope around my soul/Tappin’ on the window/I can’t be without you,” Hwang sings on the booming chorus.

“I don't think there is ever truly a right or wrong time to fight for someone,” Hwang tells Billboard of the song’s meaning. “If the person takes you back then it was worth the fight. If they say no again, you're left feeling alone, desperate and wronged. ‘Rearview' is going down the path of deciding who you will be to the one you just lost.”

The new song is the second single off the band’s upcoming EP, Monsters Calling Home: Part One, which will be their first project since transitioning from a six-piece band to a trio.

Get a first look at the video for “Rearview” below.


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