'Turn It Around: The Story of East Bay Punk': Scene Vets Talk Record Deal 'Roulette Wheel' (Exclusive Clip)
In the late ‘70s and early ‘80s, the punk scene in the Bay Area was at its grittiest, loudest, and most vibrant, launching the careers of some of the genre's most successful groups.
Turn It Around: the Story of East Bay Punk, the new documentary from filmmaker Corbett Redford, chronicles this notorious era of music history and the inception of the anti-corporate 924 Gilman Street collective. The upcoming film features narration from Iggy Pop and interviews with legendary bands like Dead Kennedys, Metallica, Green Day, and more.
Billboard has an exclusive clip from the doc that focuses on the period in the '90s when major labels attempted to capitalize on the success of emerging punk acts by seeking out new signees, knowing that only a few of the many they signed would actually break.
"It's a roulette wheel, and the chances of winning are not great," Ruth Schwartz, who started Mordam Records in 1983, recalls.
Following a successful sold-out run in San Francisco, Turn It Around: the Story of East Bay Punk is out on Friday (July 28) in select cities via the film distributor Abramorama, which has distributed a number of other music films like Ron Howard’s The Beatles: Eight Days A Week - The Touring Years, Cameron Crowe’s Pearl Jam Twenty. The film has also booked a number of one-night screenings to coincide with Green Day’s upcoming tour.
Watch the exclusive clip below.