Kid Rock Primed For Summer BBQ Season With 'American Badass Grill'

Kid Rock "American Badass Grill"
Courtesy Photo

Kid Rock "American Badass Grill"

100% American made, of course.

If the "God, Guns & Trump" shirt or "Make America Badass Again" red baseball hat wasn't for you, Kid Rock has a new brand extension that should get plenty of bi-partisan love. With summer just around the corner, the Bullgod is encouraging his fans to get in the pit and try to love some... ribs?

On Thursday morning (March 9) Rock announced the roll out of his "American Badass Grill," a "100% Made in the USA" charcoal grill that he describes as "tough enough to last season after season, compact enough to take on the road, yet large enough to get the job done right." In fact, Rock says it's the perfect grill for the back yard, bed of your truck or "wherever you want to grill with a little attitude."

The grill --- which can hold up to a dozen burgers, or three beer can chickens -- comes in a charcoal version for $99.95 (plus shipping and handling) and a gas version for $149.95 (plus S+H), both embossed with Rock's American Badass eagle logo. “I’m not gonna lie. It is more expensive to make things in America. But it’s important to me. I love America, and I want to do all I can to create manufacturing jobs at home,” Rock says in a statement announcing the grill.

And now, please enjoy pics and video of Kid Rock flinging foreign-made grills into the sky with a catapult and shooting them with shotguns:


Just like @paigemduke said, "If it's not made in don't want it."

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Do you know anyone else who films infomercial footage from a GoPro attached to the end of a 12-gauge shotgun? Didn't think so.

A post shared by American Badass Grill (@americanbadassgrill) on



This is what it looks like when Chinese-made grills meet American-made explosives.

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Looking down the barrel at some foreign-made shit.

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