Harry Styles will unleash his sophmore album Fine Line (Dec. 13) in less than three weeks. In the meantime, some Stylers have been getting hit with mysterious targeted ads inviting them to visit the island of Eroda.
The lush, tropical paradise looks amazing, but before you book your flight it's worth noting that Eroda doesn't exist and is very likely just part of an elaborate stealth marketing campaign for the album.
The pleas to visit Eroda, whose motto is "No Land Quite Like It," include prmises promises of luxurious accomodations at the Seaview Cottages and Martin's Heaven Bed and Breakfast, as well as attractions that include a lightouse, Sea Rock Brewery, Sally's Tavern, the Flanagan Fish Market and Kiernan art studios. The island is allegedly known for its stunning beauty, quaint villages, lively pubs, fresh fish and "hairstyles [that] have become a rather bold expression of self amongst the island's youth."