The tour was announced by Mitch Winehouse and Base Hologram CEO of productions Marty Tudor at the Amy Winehouse Foundation’s annual gala in London.
“Amy was an extraordinary individual who had an unbelievable passion for both her music and her fans,” said Tudor in a release. “This tour will tap into that devotion and remind people of her amazing voice and all of her contributions to the world of music. In addition, we are proud to be a part of contributing to the Amy Winehouse Foundation and Amy’s legacy of commitment to others in need."
The Amy Winehouse Foundation works to prevent the effects of drug and alcohol misuse on young people. The group also aims to support, inform and inspire vulnerable and disadvantaged young people to help them reach their full potential.
The Winehouse family and Base Hologram are finalizing plans, to be announced in the future, to incorporate fundraising and awareness campaign for The Amy Winehouse Foundation in concert with the worldwide tour.
“Amy was a powerhouse in every sense of the word. She played by her own rules, pioneered her own sense of style of music and because of that we know she is the perfect person to headline this type of project,” said Brian Becker, founder & CEO of Base Entertainment and Base Hologram, in a release.
Winehouse is the first British singer to have won five Grammy awards and at the time of her death in July of 2011 she was tied with Beyoncé Knowles for the most Grammy wins in one night by a female artist.
The Winehouse hologram concert will join Base Hologram’s current touring shows “In Dreams: Roy Orbison – The Hologram Concert” and “Callas in Concert,” in honor of opera legend Maria Callas.