Cody Simpson & The Tide Make a Wavy Debut With 'Waiting For The Tide' Video: Premiere
"Waiting For The Tide" was released as part of the band's four-song Wave One EP on Sept. 29.
Cody Simpson has officially left his solo music career behind, with new chapters of his next era stacking up -- environmental and ocean activism and joining forces with a brand new band called The Tide. Today (Oct. 25), Cody Simpson & The Tide release their first video as a group for their song "Waiting For The Tide," premiering on Billboard.
"We're stoked to share our first visual as a band," the Australian-born singer tells Billboard. “'Waiting For The Tide' is an introduction into our view for the world. An instruction on joining us in our vision for the future, a return to primitivism. The song began as a poem that I wrote about the sea level rise and humanity's attitude towards environmental issues."
As the video begins, a shirtless Simpson stands at the microphone with The Tide behind him in a dark room. Throughout, Simpson is seen playing the guitar -- with clothes on -- and dancing (sometimes even mimicking waves) with his bandmates as they make their debut as a group.
The song's breezy acoustics make listeners feel that they are at the same beach Simpson is singing about, a classic case of showing instead of just telling, in more profound lyrics such as "Like a diver heading down / Down into the kingdown / Where nobody wears the crown / Can't you see the water's on the rise?"
Previously, Simpson had collaborated as a teen with the likes of Ziggy Marley, Asher Roth and Justin Bieber on the 2014 acoustic ballad duet "Home To Mama," which was on Bieber's Japanese edition of Purpose. His last solo album, Free, came in 2015. Simpson's new iteration of music is described as inspired by surf music and rock music. You can listen to the full Wave One EP here.
Watch the video for "Waiting For The Tide" below.