March Madness is officially upon us, and while college basketball's marquee tournament will eventually see its field whittled down to the heavy hitters, everyone knows what the event is really all about in its first few weeks -- the underdogs. You want to see the squads that everyone has written off (or underrated, or never heard of in the first place) rise up and triumph over the front-runners, the A-listers and the established perennials.
We here at Billboard are taking this opportunity to salute our own pop Cinderellas: a pool of 32 artists -- think of them as the potential upset picks for pop's overall field of 64 -- who we feel have gone overlooked, to some degree, in the mainstream. And we're going to use the next few weeks to determine which of them is the most underappreciated pop star of them all. We present: The Should-Be-Bigger Bracket.