Watch One Direction Put New Honda Civic to the Test in TV Commercial
The TV spot shows the quartet testing out the car's stereo, style and trunk space with a humorous tone and the tagline "It's all One Direction approved." The ad is set to the 1D single "Drag Me Down."
Watch it here:
The commercial celebrates the launch of the new 2016 Honda Civic sedan and coincides with the release of One Direction's new album, Made in the A.M., which arrives Friday. The group's 2015 U.S. tour was also supported by Honda.
In conjunction, Honda has announced that its Honda Stage music program is extending its relationships with partners iHeartMedia, Live Nation, REVOLT, Vevo and YouTube with new programming and greater integration.