As the "Reputation" era begins, Swift could be primed to rule charts for the '10s. Plus, three Houston radio programmers discuss how they're helping the community through Hurricane Harvey.
Welcome to the Billboard Chart Beat Podcast, where each week co-hosts Gary Trust and Trevor Anderson, from the Billboard charts department, discuss why what's on the charts … is on the charts, while also looking at current chart action in a historical context for even greater insights.
This week, Gary and Trevor analyze Taylor Swift's No. 77-to-No. 1 blast on the Billboard Hot 100 with "Look What You Made Me Do," the lead single from her album Reputation, due Nov. 10. As previously reported, the song crowns the Hot 100 with the largest weekly streaming total for a song by a female artist, as well as the biggest weekly sales of 2017. Those feats, along with more potential hits from the new set, should push Swift further into the running for the 2010s' top chart performer. While we won't find out the decade's ultimate champ until December 2019, Gary and Trevor chat about who'll be the top contenders, an elite list that also includes Adele, Justin Bieber, Drake and Rihanna.