The last time Maluma stepped foot on a stage was March 2020, right before COVID-19 shut down live shows. On Sept. 1 -- 18 months since his last concert -- he marked his grand return, kicking off the 30-date Papi Juancho tour, his most ambitious trek to date with an in-the-round or 360 format, which allows for more seating.
To capture his return to touring, Billboard spent 12 hours with the Colombian singer-songwriter backstage at Golden 1 Center in Sacramento, Calif. 12 Hours With Maluma is part of Billboard's recently-announced Facebook Watch series centered on Maluma, Anitta, Prince Royce and Mariah Angeliq, spotlighting the four Latin hitmakers during Latinx and Hispanic Heritage Month.
"I'm here to represent my culture, I'm here to represent my country and, of course, the Latin culture. That's why we're here to celebrate this Latin month," Maluma says in the video. "We're a big family around the world, it doesn't matter if you're from Colombia or Venezuela, El Salvador, we're all Latin and we have to support each other."