Billboard Latin Music Week: Here Is The Full Schedule

Latin Music Week will take place at the Venetian Hotel in Las Vegas, Nevada from April 22 -24.

Billboard’s Latin Music Week is fast approaching and the Latin industry is ready to take over Las Vegas to celebrate the biggest  week of the year. Returning for its 29th year, Latin Music Week features Q&A sessions and panels, including its signature "Star Q&As,” as well as panels focusing on streaming, videos, both mainstream and Latin collaborations and more.

Registration to the conference will give attendees access to three days of panels, one-on-one sessions and showcases, plus tickets to the Billboard Latin Music Awards, which will air live on Telemundo on April 25. To register for the conference and awards, visit

See the full schedule below:

Monday, April 22

4:30pm - 6:30pm: Lando Ballroom - One On One Sessions

Tuesday, April 23 @ Marcello Ballroom

9:00AM - 9:20AM: The evolution of Latin X and Latin music fans: Why they’re the ultimate consumer (Presented by Nielsen Music)
-- Moderator: David Bakula, Head of Analytics & Insights, Nielsen Music

9:30AM-10:05AM: The New Business Model: How Digital Distribution Companies Became Content Creators, Labels, and Publishers (Presented by GLAD Empire)
-- Moderator: Angela N. Martinez, P.A.
Panelists: Camille Soto (GLAD Empire), El Alfa (artist), Frabian Eli (Anuel AA’s Manager), Gaby Music (artist), Ivan Alarcon (Vibras Lab) and Nando Luaces (Altafonte)

10:15AM-10:45AM: The View From The Top: A Conversation With Industry Leaders
-- Moderator: Leila Cobo, Billboard
-- Panelists: Walter Kolm (WK Entertainment), Henry Cárdenas (Cárdenas Marketing Network), Alex Gallardo (Sony Music US Latin) and Alex Mizrahi (Ocesa Seitrack)

11:00AM - 11:45AM: From Youtuber And Social Media Star To Music Superstar
-- Moderator: Bruno del Granado, CAA
-- Panelists: Lele Pons (Artist), Rudy Mancuso (Artist) and John Shahidi (Shots Studios)

12:00PM-12:45PM: The Sony/Atv Iconic Songwriter: The Return Of The Urban Hit Makers, Wisin & Yandel
-- Moderator: Leila Cobo, Billboard 
-- Panelists: Wisin & Yandel (Artist)

2:30PM-3:15PM: Renovarse o Morir (Renew or Die)
-- Moderator: Tere Aguilera, Billboard
-- Panelists: El Fantasma, Gerardo Ortiz (Artist), Jessica Vazquez, Luis Coronel (Artist), Regulo Caro, (Artist), Sara Eva Perez (Specialist in Public Relations & Journalist) and Sergio Lizarraga (Lizos Music)

3:15PM-4:00PM: Beyond Translation: Latin Music Festivals On Their Own Terms (Presented by LOUD/AHF)
-- Moderator: Dave Brooks, Billboard
-- Panelists: Damon Rey (Los Dells Festival), Jeremy Norkin (United Talent Agency), Max Wagner (Ruido Fest / Metronome), Nelson Albareda (Loud & Live), Niria Leon (Goldenvoice/AEG) and  Pablo Pou (PAV Events)

4:00PM-4:15PM: Superstar Q&A: Ozuna
-- Moderator: Leila Cobo, Billboard

5:00PM-5:30PM: The World Can Also Pop
-- Moderator: Bryant Pino, Sirius XM Radio and Suzette Fernandez, Billboard
-- Panelists: Beatriz Luengo, Kany García, Pedro Capó, Sofia Reyes

6:30PM-10:00PM: Billboard Sounds Showcase
-- Featuring: Andres Cuervo,Daniela, Fred de Palma, Joel Phil, Kanales, Papa Joe, Pasabordo, Pipe Bueno and Voz de Mando

10:00PM-12:00AM: Official Party In Las Vegas, Presented by EMAX Entertainment

12:00AM-2:00AM: The Aftercase,  Presented by Elite Media & Marketing and Duars Entertainment
-- Performances by: Rauw Alejandro, Eix, Mathew and Jey Blessings


Wednesday, April 24 @ Marcello Ballroom

9:15AM-10:00AM: PR Roundtable: The Miracle Workers
-- Moderator: Suzette Fernandez, Billboard
-- Panelists: Jennifer J. Nieman (The Nieman Group), Mayna Nevarez (Nevarez Communications), Monica Escobar (The 3 Collective), Nanette Lamboy (Artist Solutions), Nayira Castellanos (Beats Communications), Romina Andrea Magorno (Imagine It Media), and Róndine Alcalá (Rondene PR)

10:15AM-10:45AM: Latin Music’s Big Payout: The Executive Q&A With Michael Huppe, President/CEO, SoundExchange

11:00AM-11:45AM: All In The (Rivera) Family: Featuring Don Pedro Rivera, Pedro Jr, Juan, Gustavo, Lupillo, Rosie, And Jacqie Rivera
-- Moderator: Cynthia Bagué, High Hill Entertainment
-- Panelists: Don Pedro Rivera, Pedro Jr.,  Juan Rivera, Gustavo Rivera, Lupillo Rivera, Rosie Rivera, and Jacqie Rivera

12:00PM-1:00PM: Women In The Lead
-- Moderator: Leila Cobo, Billboard
-- Panelists: Alexandra Lioutikoff (Universal Music Publishing Group), Anitta (Artist), Becky G (Artist), Dr. Stacy Smith (Annenberg Inclusion Initiative), Karol G (Artist), Lali Esposito (Artist), Luana Pagani (Seitrack USA) and Natti Natasha (Artist).

2:30PM-3:00PM: Superstar Q&A With Anuel Aa: From Zero To Hero (Presented by Dr Pepper)
-- Moderator: Leila Cobo

3:15PM-4:00PM: BMI Presents: How I Wrote That Song (Presented by BMI
-- Moderators: Delia Orjuela, BMI and Gustavo Lopez (Talento Uno Music)
-- Panelists: Haze (Artist/Producer), Luny (Artist/Producer), Nely (Artist/Producer), Tainy (Artist/Producer), and Young Martino (Artist/Producer)

4:15PM-5:00PM: The Evolution Of Streaming Services (And What It Means For Artists And Labels) Presented By Beat Fever
-- Moderator: Ian Drew, Billboard
-- Panelists:  Jennifer D’Cunha (Apple), Lex Borrero (Roc Nation), Parul Chokshi (Vevo), Sandra Jimenez (YouTube and Google Play), and Seth Combs (Beat Fever)

5:00PM-5:45PM: The Legend Q&A: Juan Luis Guerra
Moderator: Leila Cobo

9:00PM-11:00PM: Billboard Sounds Sponsored By Glad Empire and ASCAP
-- Live at Drai’s After Hours* Featuring:  J Alvarez, Nio Garcia, Casper Magico, MC Ceia, DJ Nelson, Myke Towers

11:00PM-2:00AM: EN VIVO with McDonald’s
-- Performance by: Anitta