Check out five Latinas you should keep on your radar for 2019 below.
Paloma Mami (Chile)
Paloma Mami was discovered after her independently produced single “Not Steady” became a viral success. The New York-based Chilean singer/songwriter has since signed to Sony Music US Latin, dropping her recent single “No Te Enamores.” With a delicate but powerful voice, Paloma Mami is clear about what she intends to accomplish with her music: “My music is a more elegant urban style, without references to drugs and sex."
Cazzu, born Julieta Cazzuchelli, has a trajectory that began a decade ago in Argentina. After kicking off her music career in cumbia and rock, she tested the waters in the urban scene, dropping real unapologetic songs about female empowerment. "For me, Cazzu is everything I want to be. She's my alter ego, she's a damn superhero,” she previously told Billboard Argentina.
Alaya’s infectious music covers on social media put the spotlight on her incredible talents. "I started making music as a child, and as you can imagine, there have been many things that influenced me in different stages of my life,” she previously said to Billboard. “I like pop, reggeaton, EDM and rock, among others. When I am in the studio I take a little bit of everything to make my songs. And the result is often a very unique sound, as you can tell." The emerging Venezuelan singer, who’s signed to Warner Music Latin, is currently making the rounds with her single “Tocamelo,” featuring Zion & Lennox.
IZA’s soulful vibes got our attention when she performed at the 2018 Latin Grammys Person of the Year event. The 28-year-old Brazilian singer was also nominated for her album Dona de Mim, a milestone in her career she described to Billboard as a “dream come true.” Signed to Warner Music Brasil, this R&B powerhouse said she hopes to one day collaborate with Shakira. “Why not dream a little bit more? I love her!” she says.
Mariah (Cuba/Puerto Rico)
Mariah Angeliq, known as only Mariah, is a 19-year-old singer born in Miami to Cuban and Puerto Rican parents. Newly signed to Universal Music Latin, her pop/urban/R&B mix and fresh lyrics --best highlighted in single "Blah"-- are fierce, and full of girl power. Mariah was discovered at 16 by multi-platinum music producer Nely "El Arma Secreta," who has been working with her since day one.