Becky G Signs Booking Deal With Cardenas Marketing Network: Exclusive

Becky G
Chris Baldwin

Becky G

Superstar Becky G has joined the Cardenas Marketing Network (CMN) talent rooster, Billboard has learned. The 21-year-old singer has signed a exclusive booking deal for Latin America in connection with Latin concerts in the United States, Canada and Europe, among others.   

"We are proud to add Becky G to our list, as her growth in the music industry is on the rise with performances in new markets," said Henry Cardenas, CEO of Cardenas Marketing Network, an agency that has signed artists of the stature of Marc Anthony, Bad Bunny, Nicky Jam and more.   

Becky G collected her first No. 1 on the Latin Airplay chart with “Mayores” in February. She became the youngest solo woman to collect a No. 1 on the chart since 2012, when Leslie Grace — then 17 — topped the list with “Will U Still Love Me Tomorrow” (Oct. 27, 2012). Grace remains the youngest woman to ever have a Latin Airplay No. 1. The list began in 1994.   


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