A Style Expert Weighs in On Maluma, J Balvin, Bad Bunny & More Latin Stars' Fashion
The urban genre has had many changes in terms of image, but now these singers have managed to exceed expectations and inspire great designers like Gucci, Coach and Dolce & Gabbana to join their movement.
"It was a very close minded genre," says stylist Ed Coriano, whose client list includes Wisin & Yandel. "Today, they are the ones who rule fashion."
Below, Coriano breaks down the fashion choices of the genre's biggest stars, and helps us discover how to dress according to each singer's personality.
J Balvin: “The Iconoclast”
"J Balvin is a mixture of everything. He knows how to combine for every occasion," Coriano says. The 33 year-old singer is very passionate about his image and he is the perfect example to follow. In this photo, you can see a casual/edgy Balvin wearing a sleeveless jacket and black pants with a printed shirt.
Bad Bunny: "The Surprising Boy"
Bad Bunny’s personality is very daring and he takes risks regardless of what everybody will say. "With his crazy style, Bad Bunny has created a concept and image that all young people want to follow. The singer surprises us daily because his style is unique and challenging," Coriano says.
Ozuna: "The Stay Safe Boy"
Put simply, Ozuna always looks great. His style is the simple reflection of his personality, which is very humble -- he does not like to attract attention. Says Coriano: "Ozuna is the millennial urban conservative boy. He follows the more traditional line by choosing print on his clothes."
Nicky Jam: "The Transformer"
"Even though dressing all in black is his preference, Nicky Jam has managed to make combinations with jackets in print that makes him look fashionable," Coriano says. An example of Nicky Jam's adaptability is seen in the "Tu y Yo" video with Valentino and Justin Quiles.
Maluma: "The Iconic Pretty Boy"
Since teaming up with Dolce & Gabbana, Maluma now has a very varied collection of dapper suits, but he mixes in casual elements, too. "Always very elegant, but he does not leave aside his printed T-shirt. This is Maluma's style," Coriano says.
Wisin & Yandel: "The Visionaries"
"Wisin and Yandel are always very conservative when dressing," Coriano says. Sometimes, though, "el duo de la historia" like to surprise us by wearing prints on the most important occasions.