Juan Luis Guerra, Juanes, David Bisbal, Sebastián Yatra are set to perform at the inaugural fest.
Latin music stars Juan Luis Guerra, Juanes and David Bisbal and Colombian newcomer Sebastián Yatra are scheduled to perform at London arena The O2’s first Latin-focused festival.
Hola! London, set for July 22, will feature free music stages and a Latin and Spanish food stands outside of the arena. The O2 has partnered with London Latin concert promoter Como No to produce the festival.
“London has a huge and growing Latin American community,” the Hola! London organizers said in a press release. “With the increasing impact of Latin artists on the musical world and the desire for more Latin music experiences, The O2, in association with Como No, launch this new event that celebrates the river of Latin music that runs through the heart of London.”