J Balvin Becomes First Latin Urban/Reggaeton Artist to Reach 1 Billion Views on YouTube
J Balvin's music video "Ay vamos" surpassed the billion-views mark on YouTube earlier this week, making the Colombian reggaetonero the first Latin urban artist to reach ten digits with a video on the platform.
The Colombian singer's milestone on YouTube also makes him the third Latin act to reach a billion views. In 2014, Enrique Iglesias became the first Latin artist ever to hit 1 billion with "Bailando" ft. Gente de Zona and Descemer Bueno. In July, Romeo Santos' "Propuesta indecente" surpassed the mark as well.
On the Billboard charts, "Ay vamos" was J Balvin's first No. 1 on Hot Latin Songs (dated March 7, 2015). The reggaeton anthem spent 10 weeks at No. 1 on the Latin Rhythm Airplay chart and has sold 212,000 downloads, according to Nielsen Music.
Check out Balvin's "Ay vamos" below:
The YouTube achievement comes days after Balvin notched his fifth No. 1 on Latin Airplay chart, with his track "Safari," featuring Pharrell and BIA.
Up next, the "Bobo" singer is set to perform at the 17th edition of the Latin Grammys on Nov. 17. Balvin's Safari is nominated for Best Urban Music Album.