Univision in Search for Next Female Regional Mexican Star in New Competition 'La Reina De La Canción'

Courtesy of Univision

Univision is setting out to find the next "Latina superstar in the Regional Mexican music genre," in the Spanish network's new competition show La Reina de la Canción (Queen of the Song)

According to a statement from the company, the all-new program will also celebrate the accomplishments of Latina women in America: "La Reina de la Canción is an original multimedia talent competition that allows viewers to help discover the next great female singer in the regional Mexican music genre. Much more than a singing competition, the show will feature musical performances by top artists, contestants’ physical and emotional transformations, their struggles, loves, plans and dreams of becoming the next Latina superstar." 

Open-call auditions for the singing competition will kick off this Saturday in Chicago, and will continue through the months of October and November in cities like Los Angeles, Las Vegas, Houston and New York. The first season will begin with 60 contestants. No host or judges have been announced for La Reina de la Canción, set to debut in 2017. 

Univision recently premiered the second season of La Banda, in search of the next great boy/girl band -- unlike the first season, which focused on creating an all-boy band. Chart-topping group CNCO won La Banda's first season last year.