Latin

Fernando Giaccardi & Partner/Client Enrique Iglesias Sign Jesse & Joy to Management Deal

?Jesse y Joy photographed in 2016
GDA via AP Images

Jesse y Joy photographed on June 8, 2016 in San Juan, Puerto Rico. 

Fernando Giaccardi and longtime partner and client Enrique Iglesias have signed Mexican duo Jesse & Joy on a joint venture with Red Light Management. Kate Ramos, another industry veteran, will be responsible for the day-to-day management of the duo.

“The idea has always been to expand into other businesses, and this will be the first time we work with another artist,” Giaccardi told Billboard.

Jesse & Joy’s move to Red Light is hugely significant.

Jesse & Joy Earn First No. 1 on Top Latin Albums Chart

On the one hand, of course, is the Iglesias connection. An artist with enormous clout, Iglesias has been instrumental in broadening the scope of acts like Gente de Zona and Prince Royce, either recording with them or touring with them. Just how involved he’ll be personally in Jesse & Joy’s career remains to be seen, but Giaccardi, who has worked alongside Iglesias for decades now, is definitely following things closely.

“Red Light is interested in growing their Latin business, and my objective is very concrete: I’m looking for things that are either very big or very good,” he said.

Jesse (33) and Joy (29) were long managed by Mexican mega-management firm Westwood Entertainment, whose roster of mostly Mexican acts includes Camila and Sin Bandera. That relationship ended in March after 11 years, with the siblings merely saying they wanted “a new direction” and to explore new options.

Jesse & Joy Part Ways With Westwood Entertainment

But the Red Light deal coincides with their recording in English, something the siblings -- whose mother is American and who speak perfect English -- have long talked about doing.

Most immediately, the pair -- who are signed to Warner Music Latin -- have recorded an English-language version of their single “Ecos de Amor,” now titled “Echos of Love.” The track will initially be worked not in the U.S., but in Europe, through a series of partnerships Warner has with different services like Spotify and iTunes.