Elisa Torres to Head SBS' Aire Radio Network

Elisa Torres

Elisa Torres will head SBS’ Aire Radio Network, becoming one of the first women to helm a radio company in this country.

Torres, who spent three years in SBS and was most recently svp of affiliate corporate sales for Aire, will now oversee all operations for the network, which distributes SBS-generated content in over 38 markets, and includes digital, mobile and online platforms. Aire also produces private concert series La Musica en Privado and AIRE Privados.

Torres will report directly to Raul Alarcon, chairman/president of SBS.

“I join with all of you in welcoming Elisa to her new position at Aire Radio Networks and in pledging our wholehearted support as she undertakes to lead our network to new levels of operational excellence,” said Alarcon in a statement.

SBS is best known as a major Hispanic radio network that owns and operates 20 of the most influential Spanish-language radio stations in the U.S. and Puerto Rico, including La Mega in New York, the most-listened to Spanish language station in the country, according to Nielsen. SBS also owns TV network MegaTV, bilingual website LaMusica.com, and Aire, which was launched last year to produce and distribute original content in multiple markets and in other stations. 


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