Lifestyles of Billboard's Latin Power Players: Where They Eat, Shop, Play & More

Gabe Ginsberg/Getty Images for Selig Multimedia/Sony Music Latin
President of Sony Music U.S. Latin Nir Seroussi photographed in 2014.

By now you’re probably familiar with the 29 executives who make up this year’s Billboard Latin Power Players List, recognized for their impact and influence and their consistent work in bringing hits to fans within and beyond the Latin audience.

But everyone knows that lifestyle is a part of the game -- you have to look the part to get the job done. Dining at the right social scene isn’t required, but it often helps. And a little jet-setting never hurt anybody, either, especially when you’re traveling with some fun gadgetry and copious tunes.

Billboard’s Latin Power Players List Revealed

Here’s a glimpse of these power players’ fabulous lives, including where they eat, shop, R&R, and more.

Take notes.

Billboard’s Latin Power Players List’s Top Managers Dish on the Meaning of Power

Favorite Escape

“Florida Keys.” -- Nir Seroussi, president, Sony Music U.S. Latin

“Vail, Colorado.” -- Angelo Medina, founder/CEO, Angelo Medina Entertainment 

“The Caribbean, Florence, Cancun and Mexico City.” -- Celeste Zendejas, director, SESAC Latina

“I love Bora Bora, Taupo in New Zealand, and Cartagena, Colombia.” -- Henry Cardenas, founder/CEO, Cardenas Marketing Network

“Bahamas, Dominican Republic, Paris and Santorini.” -- Rebeca Leon, senior vp Latin talent, AEG Live/Goldenvoice

Necessary Indulgence

“Exotic cars. I have a Lamborghini and I love it.” -- Johnny Marines, founder/owner, Johnny Marines Enterprises

Power Lunch 

“The restaurant at the Luxe Hotel in Bel Air.” -- Tomas Cookman, president, Cookman International

“Maialino at the Gramercy Park Hotel [in New York] and Rosinella when I’m in Miami.” -- Alexandra Liuotikoff, vp membership, U.S. Latin and Latin America, ASCAP

“El Parnita in Mexico City. You can’t beat discussing business while having the best tacos in the universe with a healthy serving of mezcal.” -- Valerie Miranda Schaeubinger, Label relations manager, Mexico and U.S. Latin, Spotify


“I have a really tiny spy camera, it could be about 100 years old.”-- Tony Mojena, president, Tony Mojena Entertainment/Television

“Drumsticks. My most treasured ones are Tito Puente’s. He handed them to me after a performance at the Hollywood Bowl.” -- Delia Orjuela, vp Latin writer-publisher relations, BMI 

“Cigars. [My most treasured cigar is] Partagas Series D Special edition from Cuba.” -- Jesús López, Chairman/CEO, Universal Music Latin America/Iberian Peninsula

“Soccer balls. I have soccer balls from every world cup. My most prized one is from when Argentina won the World Cup in Mexico in 1986.” -- Afo Verde, Chairman/CEO of the Latin region, Spain and Portugal, Sony Music Entertainment


“I buy everything at Prada.” -- Walter Kolm, CEO, W.K. Entertainment

“John Fluevog for shoes.” -- Jorge Mejia, executive vp, Sony/ATV Music Publishing Latin America, U.S. Latin

Exercise of Choice

“Hiking.” -- Jaime Jimenez, executive vp, Univision Local Media

“Interval training.” -- Emily Simonitsch, senior vp talent, Live Nation


“Fishing, sailing and scuba diving in the Bahamas. I have a home there.” -- Raul Alarcon Jr., president/chairman/CEO, Spanish Broadcasting System

Binge-Worthy TV Show

Game of Thrones and The Black List.” -- Alex Mizrahi, CEO, Ocesa Seitrack

Vikings and Sons of Anarchy.” -- Chelina Vargas, global manager, Latin artists and label relations, Apple

Top 5 Desert-Island Discs

“Antonio Carlos Jobim, Terra Brasilis; Fania All-Stars, Live in Africa; Juan Gabriel, En el Palacio de Bellas Artes; Joan Manuel Serrat, Sombras de la China; and The Motorcycle Diaries soundtrack.” -- Gabriel Abaroa, president/CEO, The Latin Recording Academy

“Pearl Jam's Ten; Notorious B.I.G.'s Ready to Die; Hector Lavoe's Greatest Hits; Luny Tunes' Mas Flow 2; Soundgarden's Superunknown.” -- Bryant Pino, director of Latin music programming, SiriusXM

Choice Hangout 

“Soho Beach House in Miami. I feel like it’s my house.” -- Bruno Del Granado, Latin music agent, Creative Artists Agency

Top Movie

Scarface. I’ve seen it like 3,000 times, including this morning. We have a movie theater here in the [DEL Records] office so I get to disconnect for three hours if I can.” -- Angel Del Villar, founder/CEO, Del Records

Favorite App

“Angry Birds.” -- Fernando Giaccardi, manager, Red Light Management

“Vivino. It’s like Shazam but for wines. You hold your phone to the bottle’s label and it gives you all the information.” -- Iñigo Zabala, president, Warner Music Latin America/Iberia

“Pandora and Waze. I couldn’t get anywhere without it.” -- Francisco “Cisco” Suarez, senior vp special events, Univision Network

iPhone, Samsung or Blackberry?

“iPhone.” -- Victor Gonzalez, president, Universal Music Latin Entertainment