Prince Royce Climbs to No. 1, Bachata Rules Hot Latin Songs Top 10

Omar Cruz

Prince Royce

Prince Royce rises from second to first place on Hot Latin Songs with "Darte Un Beso," capturing his fourth No. 1 on the Billboard chart and halting Marc Anthony's 16-week streak at the top with "Vivir Mi Vida."  

"Darte" sold 6,000 digital downloads (a 24% gain, according to Nielsen SoundScan) and increased 21% at radio (to nearly 14 million audience impressions, according to Nielsen BDS). A video for the track, launched on Aug. 20, contributes to a 78% increase in U.S. streams to 1.05 million, also according BDS.  94% of those were on YouTube. 

Enrique Iglesias debuts at No. 8 on Hot Latin Songs with "Loco," featuring Romeo Santos. The Bachata track is Iglesias's 32nd top 10 on the list, reinforcing his standing as the artist with the second most top 10s on the chart. He follows Luis Miguel who leads all acts with 39. "Loco's" ranking is a result of less than a week's worth of airplay and digital sales, as the track was released both to radio and digital retailers on Friday, August 23. In just under three full days, the track sold 3,000 downloads. "Loco" is the second single and first in Spanish from Iglesias's upcoming album.

Romeo Santos, with two showings on the Hot Latin Songs top 10, saw a bump at radio this week with "Propuesta Indecente," his first single from his upcoming sophomore solo set "Formula Vol. 2." The track continues at No. 3 on the chart for the fourth consecutive week with an 8% increase in airplay.  "Propuesta" jumps 9-4 on Latin Pop Airplay to become his sixth top 5 on the chart.  Although an official music video is yet to be released, Santos accrued 241,000 U.S. YouTube views this week from a lyric video and user generated uploads of the song.