The track aims to lift the singer's presence in the U.S. music market.
America, meet a CL made just for you.
After making a name for herself as a member of girl group 2NE1 and dipping her toes into the English-language music market with a bevy of songs, the 25-year-old rapper set her sights on the U.S. market with the release of “Lifted” on Aug. 18 (Aug. 19 in South Korea). Produced by frequent collaborator Teddy Park and co-written by Park, CL, and Asher Roth, the single changes up the star’s identity from that of the Baddest Female. “Lifted” aims to take fans higher through its refreshingly mellow hip-hop sound and laid-back video.
The new song diverges sharply from CL’s image as one of South Korea’s most prominent female rappers and eschews her typical aggressive style. Referencing drugs and liquor liberally while roaming around New York City, this isn’t the same CL that K-pop fans are used to. Built for listening to on a hazy summer day, “Lifted” takes a step back from CL’s typical raps, aside from a quick bit at the beginning of the song. Instead, “Lifted” favors a tropical sound with a heavy beat that draws on ‘90s east coast hip-hop, drawing liberally on Wu-Tang Clan’s “Method Man.” Method Man appears for a quick cameo in the music video.