Drake brought back his OVO Sound Radio show on his new 24-hour SiriusXM channel on Thursday night (March 4). The new 24-hour satellite channel -- which marks OVO's return to the airwaves after an initial 2015-2018 run on Apple Music's Beats 1 platform -- has been dubbed Sound 42 and in a welcome message from Drizzy he explained why he decided now was the time for a reboot.
"First and foremost I want to send some positivity and blessings out to everybody," the rapper said during a chat with his longtime manager, Oliver El-Khatib. "I hope you're staying physically strong, mentally strong and making the most of what we've been dealt. I'm excited to announce this new platform and this new opportunity that we have with SiriusXM, a 24-hour, round- the-clock curated music station bringing the people that have trusted in us for years the same thing that we've always delivered."