Travis Scott Redesigns Reese's Puffs Cereal Box for Cactus Jack Collaboration

Travis Scott

Travis Scott debuted his collection with General Mills and Reese's Puffs in Paris on June 25, 2019.

Travis Scott is always willing to put his own twist on an assortment of obscure items, ranging from action figures to keychains, lighters and stickers. For his latest drop, La Flame collaborates with General Mills to redesign the Reese's Puffs cereal box with some Cactus Jack flavor.

The custom cereal boxes are expected to be released on Scott's online shop at some point Tuesday afternoon (June 24) in extremely limited quantities for a retail price of $50. The rare Reese's box features the La Flame action figure holding a spoon with a few cacti in the brown background. Hand-drawn stars and a lightning bolt also add a splash of Scott's raging flair. 

The Astroworld rapper will be opening a pop-up shop in Paris to cap off Paris Fashion Week on Tuesday for fans and cereal lovers in the area who are looking to add the rare piece of merchandise to their collection. Highsnobiety says that the snack will come enclosed in another acrylic box for protection.  

Check out Travis posing with his Reese's Puffs boxes below. 


Sweet Sweet

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