Emerging Hip-Hop: Roddy Ricch & Lizzo Make Hot 100 Bows
Last week, we had a pair of Roc Nation stars in Angelica Vila and Nicole Bus lead the charge for Emerging Hip-Hop. For this week's edition, rising acts Roddy Ricch and Lizzo grab the baton and take center stage with their long-awaited Billboard Hot 100 solo debuts.
Roddy Ricch Earns First Solo Hot 100 Hit With "Die Young"
Earlier this year, we highlighted Roddy Ricch as one of our 11 artists to break out in hip-hop and R&B in 2019. Since last summer, the Compton rapper has been simmering, catching the attention of Meek Mill and the late Nipsey Hussle, who tabbed the budding talent for his top 40 single "Racks in the Middle." Last November, Ricch released his mixtape Feed Tha Streets 2. This week, his own single "Die Young," debuts at No. 99 on the Hot 100.
“First of all LONG LIVE NIPSEY HUSSLE," says Ricch in an e-mail to Billboard. "I wanna thank him for helping another young [man] from the same struggle to reach Hot 100 on the Billboard. With 'Die Young' being the second, it makes me wanna turn 2 into 200.”
Produced by London on the Track, Ricch's singsong delivery and brazen lyrics about inner city trauma fuels the heartfelt record. "Tell me, why the legends always gotta die quick?" he croons on the song's hook.
After Two Years, Lizzo's "Truth Hurts" Finds a Home on the Hot 100
Like Roddy Ricch, Lizzo is buzzing with a single she released quite a while ago. This week, her 2017 record "Truth Hurts" debuts at No. 50 on the Hot 100, thanks in part to the new Netflix movie Someone Great, which features her swaggering tune.
"Truth Hurts" is a perfect medley of humor, self-reliance and unfiltered raps against men who fumbled on their chances at winning her over. Not only does Lizzo preach on the beauty of being "non-committal," but she even encourages men to shoot their shot daringly, rapping: "Tell your friend, shoot your shot when you see 'em / It's okay, he already in my DMs."
"Truth Hurts" can be found on Lizzo's debut album Cuz I Love You, which boasts appearances by Missy Elliott and Gucci Mane.