New Jersey’s latest rising rapper, Coi Leray, is on a mission to blow past the competition. Hailing from Bergen County, Coi packed an impressive number of wins into her 2018: several hits under her belt such as “Huddy” and “By Myself,” a slot opening for Gucci Mane, and an upcoming tour with Trippie Redd. Today (Jan.18), fresh off the excitement of her new EC2 project release, she officially announces her deal with Republic Records, exclusively with Billboard.
“It’s just such a blessing to have. At the end of the day, I met with a lot of great A&R’s and great CEO’s, but what stuck out to me about Republic is how genuine it was,” Coi tells Billboard about her decision. “Monte and Avery [Lipman] are still in their chairs since they started the company. You got real CEO’s that have a real connection to this music because they’ve been doing it for so long.”
Authenticity and day one loyalty are always crucial factors in how Coi Leray chooses her every move, which has been key to propelling her music career to where it is today in such a short amount of time. She prides herself on rolling with the same support system since the day she recorded her first song. Her top piece of advice? “You need a strong team,” she says. “You need a strong team.”