Coronavirus

Gucci Mane & Kevin Gates Call an Abandoned Church Home in Fiery 'I'm Not Goin'' Video: Watch

Gucci Mane ft. Kevin Gates, "I'm Not Goin'"
Courtesy Photo

Gucci Mane ft. Kevin Gates, "I'm Not Goin'"

Back in June, a clip emerged of Gucci Mane meeting Southern rap compatriot Kevin Gates for the first time. That initial embrace looked to be on the set of a video, and we finally have the result of what went down with the release of Guwop's "I'm Not Goin'" visual on Thursday (Nov. 15).

The Murda Beatz-produced track finds the laid-back pair of veteran MCs exchanging verses about their ability to flex a life of luxury in opulent fashion. "I'm Not Goin'" is actually slated to appear on Gucci's much-delayed Evil Genius album, which will finally be released on Dec. 7. 

Eif Rivera's creative direction sets the scene at an abandoned church, as both rappers disregard the surrounding debris and pyrotechnics exploding at their back to deliver bristling rhymes. "I just don't politick, these women been giving me compliments/ Focus: I can't acknowledge this/ Astonishment, look at how the game transform overnight/ Feel like I was just getting read my rights," Gates raps sitting atop the altar. 

Watch the "I'm Not Goin'" video below. 

THE BILLBOARD BIZ
SUBSCRIBER EXPERIENCE

The Biz premium subscriber content has moved to Billboard.com/business.


To simplify subscriber access, we have temporarily disabled the password requirement.