“Rockie has long been an artist I’ve admired,” said Rostrum founder and President Benjy Grinberg in a statement. “And I’m proud that we can be a part of history in releasing his official debut album. Over the course of making this project, I have gotten to know Rockie well. He’s not only an incredible artist but also a wonderful person. It’s really special when you find both of those qualities in someone. I can’t wait for everyone to hear this music.”
Added Fresh: “I’ve always had a lot of respect for Benjy and the system he’s built at Rostrum. Now that we are working together, I fully understand why he’s been so successful in building the careers of some of my favorite artists. His trust in my vision has allowed me to be in a great place while creating this upcoming album. I would say that the future is very bright for both Rostrum and myself.”
Previously signed to Rick Ross’ Maybach Music Group in 2012, Fresh has collaborated with a diverse range of artists from Ross, J. Cole, Meek Mill and Nipsey Hussle to Ty Dolla $ign, Ed Sheeran and Hit-Boy. Fresh first hit the national scene in 2009 with his mixtape Rockie’s Modern Life. To date Fresh has earned 8.5 million on-demand streams, according to Nielsen Music.
Launched in 2003, independent label Rostrum Records also counts Innanet James, Taliwhoah, Caleb Brown and Lambo Anlo among its eclectic roster of R&B and hip-hop talent.