Blackwave Discovers 'Whasgood' in Latest Video: Exclusive
Belgian hip-hop duo Blackwave. brings the funk and fantasy in the video for their latest summer bop “Whasgood?!” available today (July 25) via Sony Music Entertainment Belgium.
The rap and R&B combination supplied by members Willem Ardui and jaywalker revitalizes a retro sound that pulls from the group’s multifarious influences, including Prince and Parliament-Funkadelic, while adding a modern pop twist that lays jaywalker’s dexterous flow over Ardui’s sleek, popping production. Fittingly, they regard “Whasgood” as their “ode to all of the genres that inspire us aside from hip-hop” like two mad scientists whose experiment just yielded a winning formula.
“We love incorporating all kinds of different genres in our music and challenging ourselves to always try something different,” the group tells Billboard. “We managed to do the sound justice but still made it unique and contemporary, with our own flavor.”
The video extends the group’s space-age ingenuity with a sci-fi funk trip that could make George Clinton’s ears perk up. Continuing the story from their previous single “Swangin,” the duo lands on an alien planet to find a tribe of aboriginals who communicate solely through movement. In order to fulfill the group’s intended “contrast between the visuals and the music,” directors Eloi Nsanzabandi and Aaron Beyers complement the song’s snaps and jumps with graceful dance choreography and subtle yet exotic set pieces.
“When you hear the song on its own, you might expect a straight up dance video and some lip syncing,” the band explains. “While we implemented those elements in the final cut, we wanted to go further than that. We wanted to tell a story through a mind-blowing visual aesthetic.”
As the video ends and the duo finds comfort in their new digs, it’s clear that the goodness isn’t so much a question, but the mission entirely.
Watch the video for “Whasgood?!” exclusively on Billboard below.