Trump's twitter takedown came just hours after the president's personal lawyer, Michael Cohen, spoke to TMZ Live on Tuesday (March 14), calling out the rapper for the buzzy video, which shows him aiming a toy gun at a clown parody of the president.
"It's totally disgraceful. Snoop owes the president an apology," said Cohen. "There's absolutely nothing funny about an assassination attempt on a president, and I'm really shocked at him because I thought he was better than that. I'm not really sure I understand the artistic value to having somebody dress up as Trump and firing a weapon at him."
And, in a preview of Trump's before sunrise tweet, Cohen added, "I certainly would not have accepted it if it was President Obama. I certainly don't accept it as President Trump, and in all fairness, it's not funny, it's not artistic." While Sen. Marco Rubio also slammed the politically charged clip, fellow rappers Ice-T and Naughty By Nature's Treach gave Snoop support for speaking out.
"[And] it was a confetti gun," Treach told TMZ. "Anybody got shot, confetti came out. It was artistic." He later added, "I don't think it was threatening neither," using Saturday Night Live skits as an example using similar comedy. The video, directed by YouTube star Jesse Wellens, finds Snoop Dogg aiming a toy gun at a clown parody of President Donald Trump. It also tackles police brutality, as a young black man is seen filming a clown cop shoot a clown man, played by Michael Rapaport, in his car, and confetti emerges once the trigger is pulled.
Billboard has reached out to Snoop Dogg's reps for comment.