Days before his 30th birthday and on the heels of Views’ record-breaking success in 2016, Drake announced that new music was on the way. The 6 God announced on the Oct. 23 episode of his Beats 1 OVO Sound radio show that he had an upcoming project titled More Life coming in December. According to Genius, the inspiration behind the title was the dancehall song “More Life” by Vybz Kartel, whom the MC has previously referred to as "an icon."
The Album Cover
Later that night, Drake dropped a pic of the album cover on Instagram -- featuring his father, Dennis Graham, smoking a pipe and writing down notes.
The Release Date
Originally slated for December release, More Life continued to be delayed well into the beginning of the new year. There were rumors circulating that the album could drop March 4, with Drake dropping hints during an interview with DJ Semtex.
"The style in which it’s being put together is based on the concept of OVO Sound Radio. It’s almost like a radio show," he said. “I basically asked myself, 'What if I did it like OVO Sound Radio, but every song was a new Drake song?' It’s more like an evolution of a mixtape. After Views, I was inspired and I wanted to keep the music going and get people inspired.”
The rapper also added fuel to the fire when he posted and deleted a handwritten note in Swedish with "more life" and the date. Drake then finally confirmed with an Instagram video this past weekend that the project would be released on Saturday, March 18.
Instead of being a traditional album, compilation, or mixtape release, More Life is being referred to as a “playlist.” Nineteen85, OVO Sound producer and one-half of the label’s R&B duo dvsn, told Billboard that many artists will occupy the project.
"More Life is interesting because this is [Drake] right on the peak of his biggest project yet [with Views], doing his biggest tour, and still having so many good ideas that he just wants to put out without making it a big ordeal," he explains. "That's why he's trying to call it a playlist because he has a bunch of people in a space, hanging out... He's so aware of what everybody else is doing musically that he likes to introduce new music and new artists to the rest of the world.”
As an OVO project, it goes without saying that a few of the heavy-hitters from the roster might make an appearance, including frequent collaborators PartyNextDoor and The Weeknd. Since the announcement of More Life, many artists have stated that they’ve been working on new music with Drizzy, ranging from Jennifer Lopez and Future to Kanye West and Bryson Tiller (who tweeted this).
While an official track list has not been released, the rapper has shared a few songs that could make the final cut.
After announcing the project, he premiered the Kid Cudi-referencing "Two Birds, One Stone," which was produced by Kanye West; “Sneakin’” featuring 21 Savage; and his Billboard Hot 100 top 10 hit “Fake Love.” The episode also included a remix of U.K. rapper Dave’s "Wanna Know." During the Amsterdam stop of his Boy Meets World tour, the rapper played new music featuring London’s Giggs.
The Streaming Service
Unlike his previous album Views, Drake's More Life will reportedly not be an Apple Music exclusive and drop on all streaming services.