There’s no silver lining in President-elect Donald Trump’s win over Hillary Clinton this past Tuesday (Nov. 8). As disheartening exit poll numbers tickered across CNN and the media captured every second of Trump’s road to the White House, including his first meeting with President Barack Obama, folks are trying to brace themselves for the country’s future. Is this happening? Did 59 million Americans really choose a bigot to govern them? Well, yes. But when you reflect on everything that led to this moment, a major factor that drove Obama’s wins in the last two elections seems largely absent from this one: the influence of hip-hop.
In 2008, Jeezy’s “My President” was deemed the unofficial theme song of Obama’s win. The song, which peaked at No. 53 on the Billboard Hot 100, gained even more replay value during the second term. The record wasn’t the administration’s first affiliation with the music genre, though. Throughout both runs, major figures in hip-hop like Diddy, Jay Z and Beyoncé flocked to publicly support him, and played a pivotal role in helping get out the vote (in record numbers).
This time around, there was simply a disconnect.