Preview Nicki Minaj's New Mobile Game 'The Empire'
No need for chart-topping bars to reach Nicki Minaj levels of superstardom, thanks to her new mobile game Nicki Minaj: The Empire. The rap mogul has partnered up with mobile-game heavyweight Glu Mobile, responsible for the lucrative Kim Kardashian: Hollywood app and games with Katy Perry and Taylor Swift.
According to a trailer for The Empire, players can rock virtual stages, create songs and lyric videos, customize their crib and host parties. "Get out there and show the world what you’re made of," says Minaj, who teased the game last December. "U guys r gonna spazz out when u see what I put in this game," she tweeted.
This could mean a hefty check for the Queens rapper. Kim Kardashian's Hollywood app raked in $100 million since its 2014 launch, per Glu Mobile CEO Niccolo de Masi.
Step inside Minaj's stilettos with the teaser for the game below. Billboard has reached out to Minaj's rep for additional comment.