Coronavirus

Mod Sun Ramps Up Video for New Track 'We Do This Sh-t' With Dej Loaf: Exclusive Premiere

Mod Sun
Courtesy Photo

Mod Sun

"I've always wanted a song you can listen to before the party, at the party, and after the party ... I finally have one,” says rapper Mod Sun of his new single, “We Do This Sh-t” featuring Dej Loaf.

The freewheeling single is from Mod Sun’s sophomore Rostrum Records project, due this fall. The Minnesota native signed with Rostrum in 2014 and released his debut album, Look Up, the following year. Mod Sun has also collaborated on songs with G-Eazy and ScHoolboy Q. “We Do This Sh-t” bowed on Zane Lowe’s Beats 1 show on July 20.  Its video was directed by Micah Stell, who has worked with Anderson .Paak.

Emerging Rapper Mod Sun Works with Twitter, Proving Social Media's Selling Power

“Every artist knows the songs that come out naturally, almost effortlessly, are the songs that do the most,” says Mod Sun. “[Producer] Bobby Johnson came to my house, left me with the beat for an hour and by the time he got back, my parts were already done. I immediately texted the song to Dej and her reply back was an MP3 of her verse already done and recorded.

“It all happened so fast and magically — I knew this one was special,” he adds. “Dej doesn't work with everybody so the fact that she is on the song and in the video really showed me a whole new beautiful side of this industry. And yes … we really do this sh-t every night."

Watch the exclusive premiere of "We Do This Sh-t" below:

THE BILLBOARD BIZ
SUBSCRIBER EXPERIENCE

The Biz premium subscriber content has moved to Billboard.com/business.


To simplify subscriber access, we have temporarily disabled the password requirement.